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  • SUMIHADA Whitening Essence
  • SUMIHADA Whitening Essence
  • SUMIHADA Whitening Essence

SUMIHADA Whitening Essence (quasi-drug)

★★★★★4.5
8,000 yen (tax excluded)
Net quantity:
30 ml

This medical whitening serum inhibits melanin formation and prevents liver spots and freckles, while preventing rough skin. Will penetrate deep into the layers of your stratum corneum with that gooey sensation, bringing translucence to skin that is dull due to dryness, giving you skin that looks bright.

Quasi-pharmaceutical
Effect: Inhibits melanin formation, prevents liver spots and freckles
No added fragrance/free from tar-based pigments

Product details

For bright, clear, translucent skin, just like it is radiating out from the depths of your stratum corneum.

Deep stratum corneum penetration with 2 active ingredients

Formulated with 2 active ingredients, a vitamin C derivative with active whitening ingredients, and a vitamin E derivative with active ingredients to prevent rough skin. Inhibits over-formation of melanin and prevents liver spots and freckles while preventing rough skin.

Skin without makeup that radiated out from within, with the power of rice and fermentation

With the power of specially-selected rice-derived moisturizing ingredients and fermentation, your stratum corneum will become smooth, and your skin will become as clear as can be.

A quality of comfort you can feel with every use

Feel the surface of your skin become silky smooth even though the deeper layers are full of hydration. Can be used in any season without feeling sticky.

Features of SUMIHADA Whitening Essence

For faultless skin, with whitening ingredients and ingredients to prevent rough skin

The active whitening ingredient is the popular vitamin C derivative, which has a long history of use as a skin whitener.
Also, the active ingredient vitamin E derivative works on rough skin. Inhibits over-formation of melanin and prevents liver spots and freckles while making your skin healthy.

Vitamin C derivative, Long history as an active whitening ingredient. Inhibits melanin formation and prevents liver spots and freckles, Vitamin E derivative, Prevents rough skin, exhibits outstanding performance in keeping your skin translucent and healthy.

Maihada’s very own formulation for super-hydrated penetration, and skin that radiates beauty.

Absorbs quickly into your skin as soon as you apply it, penetrating to the very bottom of your stratum corneum.
Gives your skin an instant brightness that seems to radiate from within.

Ingredients for brightness, Emollient capsules which contain ingredients like vitamin E derivative and beauty serum, Vitamin C derivative and beauty serum, Polymers, Bright, Plump, Soft

From the moment it soaks into your skin with that gooey sensation, emollient capsules will burst on the surface of the skin, and the rich ingredients will penetrate deep into the layers of your skin. Envelopes your skin in a veil of hydration, coating your skin in an even layer of brightening ingredients which reflect light so that your skin has a natural brightness.

Awaken clear skin full of hydration with rice-derived moisturizing ingredients and fermentation.

Formulated with carefully selected rive-derived ingredients and fermented extract.
Gives you a smooth stratum corneum which is overflowing with hydration, and brings a translucence which feels like it is radiating out from the deeper layers of your skin.

Rice bran enzymatic extract, Has a long history of use as a beauty product, rich in sugars and peptides, excellent moisturizing effect, Rice leaf extract, Gives you healthy skin with an extract taken from rice leaves from pre-sprouting plants, which are full of life, Rice ferment filtrate (sake), Rich in amino acids, makes skin soft. Coix lacryma-jobi ma-yuen ferment filtrate, Long used as an important ingredient, has attracted attention for its high moisturizing ability and effect on rough skin, White tea extract, Rich in polyphenols like catechin, moisturizing ingredients have excellent outcomes.

We recommend this product if you:

◎want translucent skin. ◎are concerned about dullness. ◎are concerned about liver spots. ◎want whitening products you can trust.

Compound cosmetic ingredients

Active Whitening ingredients:

Vitamin C derivative
Active ingredients (rough skin prevention)
Vitamin E derivative
Moisturizing ingredients
Rice ferment filtrate (sake), rice bran enzymatic extract, rice leaf extract, white tea extract, coix lacryma-jobi ma-yuen ferment filtrate, Sodium lactate, Glycerin, Glycosyl trehalose
(vitamin C derivative is ascorbic acid 2-glucoside, rice bran enzymatic extract is hydrolyzed rice bran extract, rice leaf extract is pre-sprouting rice leaf extract hydrolase, white tea extract is camellia sinensis leaf extract, sodium lactate is sodium lactate filtrate, glycosyl trelahose is a mixture of glycosyl trelahose and hydrogenated starch hydrolysate)

Allergy tested
※Product may still cause allergic reactions in some people.
<Brand name: MAIHADA SUMIHADA Whitening Essence>

All ingredients:

Ascorbic acid 2-glucoside*, tocopheryl acetate*, purified water, 1, 3-butylene glycol, ethanol, concentrated glycerin, dipropylene glycol, meadowfoam oil, DL‐α‐tocopherol, DL‐δ‐tocopherol, pre-sprouting rice leaf extract hydrolase, glycosyl trehalose/hydrogenated starch hydrolysate mixture, rice ferment filtrate, camellia sinensis leaf extract, coix lacryma-jobi ma-yuen ferment filtrate, hydrolyzed rice bran extract, sodium acrylate/acryloyldimethyl taurate copolymer/ isohexadecane/polysorbate 80, edetate disodium, ethyl oleate, carbomer, xanthan gum, glycerine fatty acid ester, silica silylate, dipentaerythrityl hexahydroxystearate/stearate/rosinate, cetostearyl alcohol, behenyl alcohol, C12-15 pareth-8, polyoxyethylene lauryl ether phosphate, methyl polysiloxane, polysorbate 80, peg-2 stearate, disodium phosphate, sodium phosphate, bridged alkyl acrylate copolymer, hydrogenated tallow, sodium hydroxide, sodium lactate, silica, mineral oil, ethylparaben, methylparaben, titanium dioxide
*:Active ingredients. No mark: Other ingredients

Method of use

How much should I use?

2 pumps worth.

How long will it last?

About 1.5 months (Estimate based on twice daily use, in the morning and night, in the appropriate amount.)

Method of use

  1. Step 1

    Pump onto your hand twice, then spread over your face completely.

  2. Step 2

    Press down over your entire face with the palms of your hands to finish.

Step by step skin care routine